About us

Transforming TikTok Shop GrowthThrough Creator Partnerships.

At Hubfluence, we've built the automation infrastructure defining the future of TikTok Shop affiliate marketing, helping brands discover, connect with, and manage creators at scale.

What we do

The #1 TikTok Shop platform for
brands and agencies.

Hubfluence is an affiliate outreach and management platform for brands and agencies that unifies AI creator discovery, outreach, sample management, and campaign management in one tool.

Find the right creators

AI Creator Search across a 4M+ TikTok Shop affiliate database. Describe the creator you want in plain English and surface the ones that fit your brand, niche, and GMV targets.

Automate outreach at scale

Send 1,000+ personalized DMs and emails a day with automated follow-ups. Recruit hundreds or thousands of affiliates without a manual outbox.

Manage samples and campaigns

Approve sample requests, track shipments, and run your entire affiliate program from one CRM built for how TikTok Shop teams actually operate.

Track creator performance

Live GMV, video, and creator analytics, plus Amazon and Shopify halo reporting, so you can see which partnerships are actually compounding revenue.

Our team

Meet the Founders

The team behind Hubfluence brings together expertise in e-commerce, technology, and creator marketing.

Michael Tona, Founder & CEO at Hubfluence
Founder & CEO

Michael Tona

Michael has spent over 10 years in e-commerce. He's run paid media for hundreds of brands, built and operated his own DTC brand, and most recently worked inside a top 10 TikTok Shop agency, where he managed creator programs and campaigns end to end. That mix gives him a clear view of how brands actually operate on TikTok Shop: how they source creators, how outreach really happens at scale, and how live shopping and affiliate revenue actually compound.

Hubfluence is the platform I wished existed when I was scaling brands myself.
10+Years in e-commerce
Top 10TikTok Shop agency
100sBrands run
Aaron Kong, Founder & CTO at Hubfluence
Founder & CTO

Aaron Kong

Aaron is a technologist with a track record of building scalable software platforms. Before Hubfluence, he founded and operated several companies in e-commerce, including ventures for Amazon and Walmart sellers, where he built the data, automation, and seller-tooling backbone those marketplaces demand. At Hubfluence he leads the engineering org and owns the AI-powered systems that let brands discover, message, and manage creators at scale.

Good seller software respects how operators actually work. That is what we build.
MultipleVentures founded
Amazon + WalmartSeller tooling built
AISystems at the core
Frequently asked questions

Questions, answered.

Hubfluence is the #1 TikTok Shop affiliate outreach and management platform for brands and agencies. It combines AI creator discovery, 1,000+ DMs and emails a day, sample management, and affiliate CRM in one tool, so teams can recruit and manage TikTok Shop affiliates at scale from a single dashboard.
No. Hubfluence is a software platform, not an agency. Brands and agencies operate it themselves to run their own TikTok Shop creator programs. Agencies use Hubfluence to manage TikTok Shop affiliate campaigns for multiple brand clients from one place.
Hubfluence is built for TikTok Shop brands and agencies that recruit and manage affiliates at scale, including brand owners, e-commerce managers, marketing teams, dropshippers, and agencies running programs for multiple clients.
Hubfluence is best at automated creator outreach, end-to-end TikTok Shop affiliate campaign management, creator performance tracking, and sample management. It pairs a 4M+ TikTok Shop affiliate database with AI creator search and unlimited DM and email automation.
Yes. Hubfluence is a verified, official TikTok Shop partner, and our app is listed on the official TikTok Shop app store, so brands and agencies stay fully compliant while it works alongside their shop. You can view our listing on the TikTok Shop app store at seller-us.tiktok.com, and read verified customer reviews on our reviews page.
Hubfluence is built by TikTok Shop operators and software engineers. The team has run creator programs inside a top 10 TikTok Shop agency, built and scaled its own brands, and shipped seller software for other e-commerce platforms including Amazon and Walmart. It is the platform the founders wished existed when they were scaling brands themselves.
Get started with us

Automate your creator campaigns.

From outreach to GMV reporting, Hubfluence runs every part of your creator campaigns for agencies and enterprise brands. Set it up once, scale it across every brand you manage.

Creator Discovery iconCreator Discovery
Campaign Management iconCampaign Management
Social Intelligence iconSocial Intelligence
Reporting & Analytics iconReporting & Analytics